Strategy / production / distribution / analysis.
At Beeston Media, our core skill is creative media production. But we don’t just produce one-off videos to a given brief - although we certainly can. We partner with you to create comprehensive video marketing strategies which include production of multiple films, stills, graphics and podcasts. We then guide the project launch and measure the success. Whether you need an ongoing campaign, social content, or a full brand transformation, our approach as a specialist corporate video and film company ensures each element works together to drive real business results.
Strategic planning
We work with you during intensive discovery workshops to drill down into your organisation’s values, aims and unique qualities and then develop structured strategies to fulfill a number of goals - elevating brand awareness, showcasing research impact, attracting talent and funding, promoting products and events. All this will be tied to clear measurable KPIs to identify success and refine the approach.
Find out more about how we can create your video marketing strategy here.
Creative video production
Founded in 2008, we have a proven track record of delivering results for our clients. With a diverse creative team, we bring fresh ideas and innovative approaches to every project.
We work with fully fleshed briefs or blank pages. Teams are picked to complement your capacity, with a dedicated senior producer for each project. Our team includes experienced scientists who understand the complexities of your work and can translate it into compelling content.
See below for a list of some of the creative film and video output we produce - not forgetting podcasts.
Hero / About Us films
A strong brand film establishes trust and credibility. We craft high-quality corporate videos that communicate your company’s values, mission, and expertise. Whether showcasing your business or highlighting key achievements, these films reinforce your brand and industry position.
Find out more about and see examples of Hero and About Us films here.
Research results / case studies videos
As a scientific research institute or tech company, your whole brand rests on the quality of your research. But how best to tell the world about your amazing discoveries?
Find out more about and see examples of research results / case studies films here.
Facility showcases
One of our previous specialist sectors was filming property & design - we do the occasional project still today - and we use this expertise to great effect making films to promote your facility.
Find out more about and see examples of facility showcase films here.
Event videos
Filming an event can be a great way to access a wide range of people in an organisation in a single sitting and the story of the day’s highlights can make a very effective About us style film.
Find out more about and see examples of event videos here.
Product / services sales films
Video is an incredibly effective tool for showing products in action. Product / sales films are a whole genre in themselves from high concept TV commercials to more in depth technical demonstrations and we make them all.
Find out more about and see examples of product / services films here.
Animated explainers
Taking a complex idea and simplifying it for the screen can be a challenging process. Often we find that animation is the best way to tell these difficult stories and we have ongoing collaborations with a number of trusted videographics experts.
Find out more about and see examples of explainer videos here.
Recruitment films
We’ve made a lot of recruitment films for institutes of higher education and the challenge is to make them stand out from the typical list of course features and positive comments about the neighbourhood.
Find out more about and see examples of recruitment films here.
Internal comms videos
Video is the perfect tool for internal communications. Everything from management announcements to promotions for career development schemes and celebrations of work well done.
Find out more about and see examples of internal comms films here.
Alumni relations videos
Alumni play an increasingly important role in fundraising, mentoring and promotion for institutes of higher education. Video can play a key role in accessing alumni and bringing them on board this. We have wide experience of supporting alumni engagement with fundraising films, case studies and events videos, to name just a few.
Find out more about and see examples of alumni relations videos here.
Training films
Using video is a proven way to deliver training. We’ve made a huge number of such films on subjects such as assembling clean rooms, using motion capture rigs, assessing abandoned nuclear facilities and choosing the right type of contraception.
Find out more about and see examples of training / instruction films here.
Fundraising videos
When you’re trying to raise money for a new tech project, it’s crucial to have a clear, engaging pitch to showcase your idea and the benefits it will bring. How better to do this than with a video?
Find out more about and see examples of fundraising videos here.
Behind the scenes
As well as the ‘serious’ films which specialise in, social media in particular is perfect for more informal, looser content such as personality profiles and behind the scenes pieces. We do a lot of BTS content for ourselves and increasingly clients are asking for this kind of material as well.
Find our more about and see examples of BTS and personal profiles here.
Podcasts
Marketers are always telling us how shorter is better for online content and we would agree for many of the types of videos outlined above. But, the big exception is the podcast.
Find out more about and see / hear examples of podcasts here.
Targeted distribution
Gone are the days when it was enough to commission a film, stick it on your website homepage and wait for the views and accolades to mount up. At Beeston Media, our digital marketing specialist partners can help guide your glossy new film content distribution for maximum impact.
Find out more about how we can launch and promote your video project here.
Performance analysis
Alongside planned distribution, analysis of what’s working, and what needs to be changed, is crucial. We can set up the measurement of key metrics such as views, watch time and engagement, alongside wider analytics tools to draw wider conclusions and suggest areas for improvement.
Find out more about how we can analyse the performance of your video project here.
“Beeston have been an excellent content production partner on the Isambard-AI project for both video and stills, truly working as an extension of our team at Bristol Centre for Supercomputing. They really take the time to understand the brief and work through ideation and strategy with us, leading and challenging at the right times. Creative and responsive, they're exactly what we need to deliver impactful videos and stills to explain and promote this incredible achievement.”
“Hamish, Penny and the crew at Beeston Media produced an amazing series of digital films that brought our research findings to life and helped disseminate key messages to a wide audience beyond academia.”
“I'm glad to report that the videos have garnered close to 3 million views and it's testament to the high quality, well thought out video production at Beeston Media. I've recommended to many of our business affiliates and partners - there's simply no-one else who's better.”
“We needed the video outputs to be very different to what we have had before and Penny's impressive creative direction, coupled alongside Hazard0ne's bold designs, really made our videos stand out. A big thanks to the whole Beeston team for pulling off what seemed like an impossible project!”
“The videos and images are exactly what we were hoping to achieve, perfect for use across our marketing channels, at industry exhibitions and by our staff.”