Strategic video comms planning
Supercharge your marketing
As a full-service video production company, we deliver integrated video marketing strategies that combine a wide range of output - hero films, case studies, behind-the-scenes blogs, podcasts, social media content, and supporting visuals - to create a cohesive brand message.
Instead of just isolated content, we work with you during intensive discovery workshops to drill down into your organisation’s values, aims and unique qualities and then develop structured strategies to fulfill a number of goals.
These include elevating brand awareness, showcasing research impact, attracting talent and funding, promoting products and events.
All this will be tied to clear measurable KPIs, set at the very beginning of the process, to identify success and refine the approach.
At the hub of this approach is the need to ensure that your media content works to its fullest potential to fulfill the needs of your organisation. Too often large amounts of money are spent on great films that disappear without a trace due to lack of strategic thought around the creative production.
Projects: Cabot Institute for the Environment, Jean Golding Institute, South West Nuclear Hub.
See more examples of video comms strategies on our Beeston Media YouTube channel.