Targeted distribution
Launch for success
Gone are the days when it was enough to commission a film, stick it on your website homepage and wait for the views and accolades to mount up.
With so much content being produced all the time, it’s crucial to plan your video distribution strategy carefully.
This could be creating a YouTube channel, a video section on your existing website, adding video to your social media, an email marketing campaign for a new film or paid advertising to really boost the reach.
As a specialist full service video production company, our digital marketing specialist partner team can help guide your glossy new film content distribution for maximum impact.
Services include:
- Video player / SEO optimisation. Design your video page / video player, create arresting thumbnails, identifying key words for accompanying text / tags to supercharge the SEO.
- Social media strategy. Creative guidelines for posting on various social media platforms to accompany your videos. Advice on different formats / versions.
- Partnerships with relevant specialist organisations, media outlets and influencers to cross-promote and reach wider audiences for your films.
- Paid media management. Google ads, PPC (pay-per-clock) campaigns, ROI analysis.
The start of this process is typically our initial strategic marketing audit and masterplan where our digital marketing specialist partner team dig deep into your business and it's values, aims and current profile and come up a with a media masterplan into which the video / podcast etc projects will sit.
“Hamish, Penny and the crew at Beeston Media produced an amazing series of digital films that brought our research findings to life and helped disseminate key messages to a wide audience beyond academia.”
“I'm glad to report that the videos have garnered close to 3 million views and it's testament to the high quality, well thought out video production at Beeston Media. I've recommended to many of our business affiliates and partners - there's simply no-one else who's better.”
“We needed the video outputs to be very different to what we have had before and Penny's impressive creative direction, coupled alongside Hazard0ne's bold designs, really made our videos stand out. A big thanks to the whole Beeston team for pulling off what seemed like an impossible project!”
“The videos and images are exactly what we were hoping to achieve, perfect for use across our marketing channels, at industry exhibitions and by our staff.”