Behind the scenes
Personality profiles
As well as the ‘serious’ films which we specialise in, social media in particular is perfect for more informal, looser content such as personality profiles and behind the scenes pieces.
We do a lot of BTS content for ourselves and increasingly clients are asking for this kind of material as well as it's a really engaging way to show the softer side of your brand.
Sometimes we'll send a separate videographer to do the BTS work, on other occasions, we'll use more footage from the main shoot and maybe do a bespoke BTS interview with key players to drive the narrative.
Another common approach is to re-purpose clips from long key interviews done for main films into shorter social media pieces, sometimes edited by us and sometimes edited by clients from a ‘good bits’ assembly that we supply as a deliverable.
A good example of a BTS film features West Country Hedgelayer Paul Lamb. Film and blog re the making of the film here.
See more examples of Behind the scenes videos on our Beeston Media YouTube channel.